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| Unit Editions: 'Studio Culture', Design Museum, London, 2012. Spin design studio (Patricia Finegan & Tony Brook) interviewed by Adrian Shaughnessy (left). Photo by N. Georgopoulos. |
Last Friday I attended Unit editions' Studio Culture book re-launch at London's Design Museum as part of its ongoing series Design Museum Takeover. Unit Editions, an independent publishing company, has been brought into life when Tony Brook (Spin) and Andrian Shaughnessy (Graphic Design on the radio) joined forces with the intention to produce research papers and affordable books about Graphic Design and Visual culture.
The event was called Studio Culture and it was about ''the secret life of Graphic Design Studios''. Five London based studios were invited to chat with and answer questions put by Andrian Shaughnessy and the public in relation to the culture they cultivate amongst their work spaces, etc as well as on current design and sociopolitical issues. Brook pointed out at the beginning of the afternoon that ''.. this event is only going to work if you make lots of intimate questions to the designers; cause quite frankly, you ain't gonna get this chance again for a long time''. During the event Unit Editions' book Studio Culture was available for purchase via the Design Museum shop in half price.
In my view, the event was fantastic. Not only it did work very well in conjunction to the theme of the book and therefore, it worked very good as a promotional scheme, but it also gave the chance to the attendees (design students, graduates, recent graduates and so on) to chat and get to know some of the most successful and world acclaimed European graphic designers. So, massive thanks to Unit Editions as well as to the Design Museum which usually, is not even affordable -sorry, but you got to tell it like it is.
Nikos Georgopoulos
London,
July 12
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